Kimora Lee's 'Baby Phat' was a clothing staple back in the '90s - and now Kimora has purchased the brand once again and will be reviving the beloved womenswear line.
The brand will relaunch over the spring.
“It’s perfect timing for this,” she told WWD. “Over the past several years, we realized the brand resonates with people and lives deep in their souls.”
Fans are already comparing the brand to Fashion Nova.
Twitter is ready for the return of Baby Phat.
FUBU will also be relaunching this year. Will y'all be rocking Baby Phat and FUBU this summer?