Rapper Lupe Fiasco has slammed his record label, Atlantic Records for attempting to strip artists of their creative identity and control.
Lupe alleges that the label wanted him to use ghostwriters and wanted him as far removed from the creative process as possible.
“They hit this wall where it’s like, ‘We don’t want what you really bringin,’ and Atlantic’s so filthy with the sh*t- it’s that they would turn around and have a team of writers, a team of producers waiting for you. So once you go through the meeting, they strip away all your esteem. They strip away all your confidence and your own work. They send you right to the studio with the hot producer of the time, with the creative team and the writers – and they got whole songs waiting on you. And for some n*ggas they even got they raps waiting on you. You won’t believe the phone calls I got in the middle of the night from n*ggas talkin’ ’bout, ‘Man, won’t you come into the studio, but let me write all your sh*t'," he said speaking to the camera.
He then continued:
“I mean, I wouldn’t wanna give that to you, like as a critic or whatever. I wouldn’t wanna be like, ‘Oh, I got this dope ass song, it’s gon’ be huge, it’s gon’ be all over the radio. I’m finna sell a bunch of records, the video finna be crazy – but I ain’t have sh*t to do with it.’ That’s a decision where you think about, ‘Man, do I really wanna be a part of something I really ain’t a part of just to appease- you know?’ And I’m not really finna get paid off of it, because I ain’t got nothing to do with it. I’m not finna get no real publishing off of it. I’m not finna have any equity in the song. But if I do it, I’ma be able to go on tour as long as the song is hot. And maybe I can open up for this person, or jump on this dude’s tour…”
Watch Lupe explain the process below.
Lupe touched on the process during his 2007 hit single, "Dumb It Down."