Kate Hudson has just been revealed as the new face of Weight Watchers (WW.)
The move comes just two months after the birth of her third child, daughter Rani Rose.
“It came at a perfect time for me, because at this point after having three babies it’s like sense memory. You want to start getting back into shape and to get strong again and focus on your own personal health,” Hudson told PEOPLE. “It’s hard when you have babies. Everyone comes before you, and you have to find that time to just focus in on yourself.”
Hudson told PEOPLE that she has already been using WW's freestyle plan:
“I don’t think it’s as much about changing anything, as it is about knowledge of the things that you love,” she says. “That’s the thing that sets it apart to me from everything else. This is about understanding your wellness. It’s about understanding your fitness activity, understanding your food, understanding the things that you love. It’s about how to balance.”
Hudson has been a beacon of fitness and health. Her line sportswear line with Fablectics sold incredibly well.
“I enjoy being disciplined. I enjoy being athletic, and I enjoy being active. So for me it’s actually kind of a fun time to challenge my body again in certain ways,” she says. “After pregnancy, getting your body back into shape for me — especially in fitness — finding my stomach muscles again and pushing myself a little bit harder sometimes are things that I enjoy.”
Would Hudson being the new WW ambassador make you want to give it a try?